Social Media as a Tool for Research

Women need to be aware that social media can help them to develop a research profile. the following SWOT analysis can be useful in making a decion whether to use or not use social media.

Strengths
has a global presence
it integrates numerous communication strategies in one platform, i. e. audio, voice and graphics in one
two way communication with instant feedback for as long as there is an Internet connection
cheaper way of communicating
fast in real time
allows tapping into someone's life e.g students
easy to learn


Weaknesses
it is permeable i. e. private versus public
might be costly
dependent on Internet
authenticity is an issue
information overload
removes human element
addiction
reduces time and concentration on other things
by in from key-stakeholders

Opportunities
build a research profile
marketing
advocacy and social chnge
building and maintaining networks


Threats
privacy and security issues
fake news (hoaxes)
blurring social boundaries
cultural dilusion
policies and regulations in various organisational an institutional settings

Interview Test

Challenges Facing Women Academics in Zimbabwe

The woman academic has several challenges affecting her professional development in Zimbabwe. This is because of the multiple roles that women take up in society in general and the work place. For instance, being someone's child, a mother, a lecturer, a researcher and a mentor. Women take care of their children before themselves. Then there is the spouse and the extended family, not necessarily in this order.